Get Started Today!  (813) 749-0895    SEARCH SITE

IT Professional Services and Business Continuity

Symmetric Engineering Group Blogs

Is E-Commerce an Option for You?

Is E-Commerce an Option for You?

The Internet has made quite a few common processes easier, including buying and selling goods and even services. However, while e-commerce is experiencing extreme growth, it may not be the right fit for every business. There are a variety of considerations to balance out to determine if e-commerce is something that you should be leveraging.

Do I Offer Something That Can Be Sold Online?
The first variable you need to examine is whether or not you offer something that translates to online sales very well. For instance, if your business is more service-based, what you can sell online may not be as apparent as it would be for a business that deals in physical goods. While this may be seen as a challenge, there is plenty that a service-based business can offer for sale online. Even better, many of these options also allow for you to give your marketing a boost.

Materials that prove your value as a provider that can be sold online include training packages and digital reference materials, like access to whitepapers, eBooks, and videos. If you do elect to offer access to content for a fee, you need to make sure it offers an added benefit that your openly-available website content doesn’t feature.

There is also the option to include an order form for your services themselves, but this could be problematic if your services are priced on a sliding scale. If that is the case, you may want to forego the online order form, and replace it with a call-to-action recommending that the prospect contact you to discuss their needs.

Does an Established Marketplace Make More Sense?
Depending on what you plan to offer, leveraging an established marketplace like Amazon or eBay may make more sense, especially if you’re just starting out in the e-commerce space. While selling through these outlets does incur a fee, there are plenty of advantages to utilizing them..

For instance, not only do these online stores already have significant pull as far as search engine optimization is concerned, the people you are trying to target are already aware of these platforms. Furthermore, because these online stores are so established, they have established processes with the kinks and issues already ironed out.

What Costs Will I Incur?
If you do plan on utilizing an established marketplace, there will be fees for their services, as discussed. However, there are also costs associated with leveraging e-commerce, in addition to the domain name registration, web hosting, and site development that comes with maintaining any website. Depending on your area, you may need to pay registration and licensing fees to your local municipality, and of course, you will want to promote your online store with some marketing initiatives.

Finally, you should also consider shipping and return costs, if your business plans to sell physical goods, as well as how ‘shippable’ your products will be. Many people now view “free” shipping as an expected benefit on items they purchase online, so you may have to absorb those costs and/or account for them in the total you charge for the item in question. This only gets to be more expensive if the items you are shipping are more expensive, and therefore require more protections to keep them safe during transit. The same goes for returns--the cost of returns can easily eat into profit margins, and customers take notice of return policies (for instance, if a business charges for returns to offset the costs).

Check with Your Existing POS System
Many physical Point of Sales systems have an online solution. If yours doesn’t, or if the capabilities or limitations don’t seem very attractive, it’s worth considering a solution that can handle both. Your POS system is a whole separate investment on its own and requires the same care and safeguarding as any other device on your network, meaning it needs to be properly maintained and kept updated with security patches to prevent online threats.

If you are looking to modernize your POS system, don’t hesitate to reach out to us, and we can evaluate your current solution and help you deploy a system with the capabilities you need. Ultimately, you will have to make the call as to whether or not e-commerce is the right choice for your business. How would you utilize e-commerce? Share your thoughts in the comments!

Here Are Some VoIP Features That May Surprise You
Tip of the Week: How to Speed Up a Windows PC
 

Comments

Already Registered? Login Here
No comments made yet. Be the first to submit a comment

Search

Mobile? Grab this Article!

Qr Code

Tag Cloud

Security Tip of the Week IT Services IT Support Best Practices Managed IT Services Cloud Technology Privacy IT Infrastructure Management Email Business Computing Malware IT Companies in Tampa Business Continuity Hackers Hosted Solutions Internet Business Mobility IT Support Services Business IT Solutions Microsoft I.T. Management Business Productivity Software IT Professional Services Custom Business Solutions Managed Service Provider Data Computer Outsourced IT Mobile Devices IT Business Solutions Tech Term Business Applications Network Security Data Backup IT Management Ransomware Technology Consultants Android Data Recovery Managed IT Service in Florida Managed IT Service Business IT Support Windows 10 Managed IT Cloud Computing Internet of Things Windows User Tips I.T. Support Managed Services in Florida Google Communication Innovation Backup Workplace Tips Disaster Recovery Dynamic Solutions I.T. Services IT Risk Management IT Support Services in Tampa IT Outsourcing in Tampa IT Services in Florida Hardware Smartphone Browser Data Management Remote Monitoring IT Support in Tampa Gmail Productivity Managed Services Encryption Network IT Support IT Service Small Business IT Managed Services Smartphones Upgrade Save Money BYOD Holiday App Managed Services in Tampa Bay Artificial Intelligence Server Microsoft Office Cybersecurity Social Media Applications IT Services in Tampa Vendor Management Office 365 Mobile Device Paperless Office Mobile Device Management Passwords Collaboration Phishing Tampa IT Support Website Business Management Tech Companies in Tampa VoIP Unified Threat Management Firewall Efficiency Bring Your Own Device Compliance IT Vendor Management Content Filtering IT Outsourcing Customer Relationship Management Infrastructure Business IT Support Services Bandwidth Apple Tip of the week BDR Small Business IT Solutions Risk Management Word Two-factor Authentication Computer Networking Managed Service in Tampa Antivirus Chrome IT Outsourcing in Florida Operating System Data Computer Services IT Service Management IT Company Business Plan Facebook IT solutions Windows 10 Data storage Unified Communications Employer-Employee Relationship Telephone Systems Wireless Technology Retail Storage Regulations Settings WiFi The Internet of Things IT Management Services SaaS Saving Money Remote Computing IT Company Document Management Government Analytics Mobile Computing Money Robot Data loss Data Security Computer Hardware Repair Wi-Fi Project Management Hosted Solution Miscellaneous Managed Service Vulnerability Router Automation Big Data Managed IT Services VPN Computing Files Laptop Mobility Help Desk IBM Maintenance Business Technology IoT Budget User Error HIPAA Alert Monitors IT Companies in Florida Solid State Drive Scam Internet Exlporer Virtual Reality Customer Service LiFi Quick Tips Uninterrupted Power Supply Managed IT Outsourcing IT Consulting Network Congestion Virtual Desktop Licensing Augmented Reality Office Mobile Security Business Continuity Services IT Support Helpdesk Wireless Microsoft Virtual Server Hosting in Tampa and Florida Redundancy Virtualization How To Smart Technology IT Management Service Patch Management Healthcare Administration Digital Payment Server Management Training Network Management Blockchain Google Drive Spam Computer Network Services Mouse End of Support Apps Computer Support I.T. Company Outlook Tablet File Sharing Information Office Tips Recovery Computer Networking Services Business Application YouTube Net Neutrality Search communications Information Technology Assessment Flexibility Presentation Virtual Private Network Digital Modem IT Solutions for Small Business Managed Service Providers High-Speed Internet Scary Stories Cost Management Google Maps Disaster Resistance Bluetooth Computing Infrastructure Cryptocurrency Humor Display Full Service IT Managed Services in Floirda Monitoring Application IT Tech Support Hacks Network Support in Florida Mobile Device Managment Company Culture Identities Superfish Fraud Asset Tracking Users Tech Support Legislation Identity Recycling Intranet Consultation Dark Web Backups MSP Health Access Control Mail Merge Data Technology IT Managed Service in Tampa Password Spyware Software as a Service Cookies Google Wallet Microsoft Affiliate Program Tech Company in Tampa Development Sports Computer Repair Proactive IT Alerts Bitcoin IT Company in Tampa Websites Star Wars Consulting Technology Consulting Firms Current Events Managing Stress Hacking Business Continuity Service Providers Politics Safety OneNote Marketing USB Corporate Profile Comparison eWaste Cortana Read Only Data Warehousing Information Technology Consulting Legal Server Hosting in Florida Proactive SharePoint Address IT Technicians Writing Help Desk Support in Tampa Technology Tips Nanotechnology Drones Microsoft Business Solutions Cables Undo Data Breach Shortcut Cooperation Windows 8 Professional Service Managed Service in Florida Utility Computing Managed Services Provider Education Social Networking Going Green Dark Data G Suite Enterprise Content Management Alt Codes Networking Servers Employee-Employer Relationship WannaCry Specifications Help Desk Support Automobile Management Knowledge History User Time Management Microsoft Excel IT Consulting Services Tampa IT Services Server Hosting in Tampa Remote Monitoring and Management Domains Hard Disk Drive Downloads Mirgation Top IT Outsourcing Company Social Engineering Best Practice Screen Reader Point of Sale Wires Buisness Business Growth Competition Software Tips Technology Laws Staff IT Managed Service Provider Careers Machine Learning Fun E-Commerce Black Friday Motherboard Printing Consulting Services Vulnerabilities Typing Digital Signature Hard Drives Hotspot IT Consulting Service Health Care IT Services Remote Workers Enterprise Resource Planning Experience Deep Learning Disaster Avoiding Downtime Identity Theft Outsourced Computer Support Hacker WPA3 Downtime Public Speaking Multi-Factor Security Migration Features Heating/Cooling Computer Care Firefox Distributed Denial of Service Smart Tech Samsung Trending Unified Threat Management Operations IT Service in Tampa Jobs IT Support Companies in Tampa Hard Drive VoIP Cyber Monday Service IT Managed it Services in Tampa Travel Geography Halloween Techology Statistics Language Computers Business IT Solutions Chromebook Co-managed IT IT Vendor Management in Tampa Sync Mobile Gadgets Lenovo Touchscreen Permissions Google Docs Server Hosting Fleet Tracking Programming Google Calendar Chatbots Social Cache Electronic Health Records Break Fix Connectivity Save Time CIO Cabling Printer Wearable Technology Healthcare IT IT Support and Solutions CCTV Motion Sickness Gadget Mobile Office Hiring/Firing Cyberattacks GPS Error Taxes Unsupported Software Meetings Saving Time Supercomputer Physical Security Lithium-ion Battery Public Cloud Tracking Crowdsourcing CrashOverride Mobile Data Twitter Webcam Personal Information Botnet How To Cybercrime IT Budget Telephony Printers Thank You Cleaning Processors Emoji Upgrades Black Market Running Cable Update Business Appplications Administrator Congratulations Managed Servers Work/Life Balance I.T. Managament Virus Web Server Relocation Cameras 3D Printing IT Consultant Refrigeration 5G Law Enforcement IP Address Emergency Staffing Notifications Regulation Electronic Medical Records Private Cloud

Latest Blog Entry

You open a lot of files and folders during your duties around the office, but some of them might seem a little different from others. These files are marked as “read-only.” What is the significance behind these files, and what does this marking mean? Find out in this week’s ...

Latest News

SEG Awarded Small Business of the Year Award!

Symmetric Engineering Group was awarded the Upper Tampa Bay Chamber Small Business of the Year Award for their understanding technical service and support throughout the Tampa Bay area

Read more ...

Account Login